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McDonald's offered two men a spokesperson gig after they pulled off a prank to raise awareness to Asian Americans being left out.
Two Texas men are now part of McDonald's marketing campaign after they pulled off a prank at a local Houston restaurant.
The two men were smart. Jevh Maravilla and Christian Toledo are bloggers and artists. They managed to pull off the ultimate stunt.
The fast food giant was amazed that the two pulled it off and no one seemed to notice it for over a month.
i noticed there was a blank wall at mcdonald’s so i decided to make this fake poster of me and my friend. It’s now been 51 days since i hung it up. pic.twitter.com/5OTf5aR4vm
“We were eating McDonald’s one day and we looked around and saw there were posters around that didn’t have any Asians,” Maravilla told KHOU 11. “They had other races but no Asians, so we felt like it was our duty to put ourselves up there.”
The pair concocted a scheme that involved buying McDonald’s uniforms from Goodwill and creating fake badges to have their sign placed in the store.
Though the friends were worried about “getting in trouble,” the sign remained in the store unnoticed for 51 days — until the pair posted about their prank on Twitter, where it went viral.
You guys earned this dream. đ Looking forward to more work from the best “Regional Interior Coordinators” we’ve ever had! đ
On “The Ellen DeGeneres Show,” the two men found out that McDonald’s wants more Asian-American representation in their marketing and is going to feature both Maravilla and Toledo in an upcoming campaign. But the good news doesn’t end there — each will be given a $25,000 check for their participation in the promotion.
As far as the picture goes, a member of McDonald’s corporate office reached out and told them it had to be removed for renovation purposes, but it was going to be auctioned off and the proceeds would go to the Ronald McDonald House Houston charity.
from World News Today https://ift.tt/2xHRhcI
breaking News: Jevh Maravilla And Christian Toledo Covered The Arch! - News Paper
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